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Digital Signage
Engage, inform and entertain for a unique and innovative customer experience
Through Digital Signage solutions you can offer your customers a never-before-seen shopping experience: multimedia, interactive and engaging displays that enhance your brand and products, improving your point-of-sale performance.
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A STRATEGIC CHOICE, NOT JUST AESTHETIC
Digital signage
helps you sell more
It’s not a marketing claim: it’s a measured result. Recent academic research based on over 30 million shoppers found that exposure to digital signage content increases the purchase probability of featured products by more than 8%, with a positive effect that extends to the entire category.
With digital signage solutions and the dedicated Profimax Cloud software, you can run targeted communication strategies based on your goals, choose which products to highlight and build your in-store campaigns in a smart, effective way.
Source: Journal of Marketing, 2026
THE BENEFITS FOR RETAIL
What actually changes in your store
MORE CUSTOMER ENGAGEMENT
An appealing, innovative and well-directed message increases the chances of capturing the attention of your customers: with digital signage solutions and Profimax Cloud software you can deliver personalized content to customers information such as promotional videos, queue status, offers and news in real time, enhancing the customer experience and stimulating interaction and purchases.
MAKING WAIT TIMES MORE VALUABLE
Thanks to these technologies, the experience of waiting can become a positive moment capable of creating value, generating more opportunities for customer loyalty. With multimedia displays and the Profimax Cloud software, promotional products or entertainment content can be displayed while customers are waiting, thanks to automated content scheduling.
DATA-DRIVEN DECISIONS
Every interaction with your displays becomes useful information: with Profimax Cloud you can monitor how your campaigns are performing and understand what really works, to improve your communication strategies over time.
CONSISTENT BRANDING ACROSS EVERY STORE
Whether you manage a single shop or an entire chain, you can keep the same message across all your stores, updating content from a single platform with no misalignment between locations.
EVERYTHING IT CAN DO
One platform, many functions
Digital signage isn’t only about communicating your brand or promotions. Integrated with Profimax Cloud, Nicolis Project’s all-in-one software, it becomes a versatile tool that meets the different needs of your store: highlighting daily promotions or seasonal campaigns, managing price communication independently, easing queues at checkouts and service counters to improve department productivity, showing customers genuinely useful content such as a product’s ingredient list or nutritional information.
All functions you manage from a single platform, while gathering valuable data to guide your marketing strategies. You activate and combine them based on your store’s goals: from content creation to scheduling, from network-wide distribution to measuring results.
Illustrative images generated with AI
ONE STEP FURTHER
Screens tha t talk to your customers
With Lift & Learn sensors, digital signage takes a step forward: the customer picks up a product from the shelf and content activates automatically on the nearest displays, with comparisons, suggestions and pairings configurable through Profimax Cloud. Every interaction becomes real data on in-store behavior and preferences: more relevance for the customer, more value for the store. An option you can integrate with your digital signage system, from beauty to electronics, from luxury to fashion.
Discover Lift & Learn solutions
WHY CHOOSE NICOLIS PROJECT
The partner for your Smart Retail
For over twenty years we’ve been designing and integrating solutions for the point of sale: not just screens and hardware, but complete systems that combine software, devices and service, from initial setup to ongoing support.
Industry experience
We work alongside the largest retailers, a journey that has allowed us to grow with them and truly understand the needs of the store.
Tailored solutions
It’s the technology that adapts to your company’s needs, not the other way around. We analyze your goals and configure the system that best fits your context.
One integrated system
Software, devices and sensors managed from a single platform, Profimax Cloud: content always up to date and consistent across the entire network, from a single point of control.
Partnerships that last over time
Digitalization is a journey to take together: from design to installation, through to training your team and after-sales support.
They have chosen Nicolis Project already
OUR DIGITAL SIGNAGE SOLUTIONS
A complete ecosystem for in-store digital communication
A complete set of integrated and integrable solutions that address all the communication needs of the retail store, from electronic labels, to support systems, to digital customer services.
CLOUD
totems
totems
Application areas of digital signage solutions
solutions for in-store communication. From interactive totems to on-shelf multimedia communication displays, we can advise you on the best tools to enhance your store.
Digital signage in action: our case studies
Ipercoop Le Fontane in Catanzaro renews the entire store with integrated Nebular ESL and Digital Signage
Ipercoop Le Fontane in Catanzaro renews the entire store with integrated Nebular ESL and Digital Signage
CraiGO! chooses Nicolis Project to bring digital technology to proximity stores
CraiGO! chooses Nicolis Project to bring digital technology to proximity stores
Nicolis Project accelerates the digitalization of the Conad City store in Falzes
Nicolis Project accelerates the digitalization of the Conad City store in Falzes
Make your store more engaging and effective
Ask us how our solutions can make your store more productive.
